e-Detailing is by far the best method of promoting products in pharmaceutical marketing; it is the most modern way to communicate products and services, receive feedback and metrics, re-deploy strategies and lower costs. With the use of tablets for the presentation of a truly interactive content that can be customized to the needs of each meeting, Entity Det@iled offers a unique opportunity to the representative to obtain better results and communicate products and services in the most efficient way. In addition, the company gets a better understanding of the campaign results by accessing live analytics and reports from the field. It is then able to adjust marketing strategies and redeploy promotional material with zero-cost in zero-time.
From detailing to e-Detailing
The traditional methods of communicating pharmaceutical products and services are not enough. The cost of creating and promoting printed material is growing. Moreover, the old methods of detailing are not flexible and adjustments/modifications in strategy and presentations are not easily made. Also, the available time for each doctor is reduced to a minimum.
All these problems are solved by migrating to the Det@iled solution that lowers costs, creates more focused and impressive presentations, offers doctors the opportunity for self-guided e-detailing and much more..
Advantages of e-Detailing
The transition from detailing to e-Detailing offers numerous benefits to doctors, representative and companies.
The Det@iled solution test
The Det@iled solution is a complete platform for the communication, presentation and delivery of products and services; it also contains various automated mechanisms and systems with which one can easily measure and analyze field data.
By presenting interactive multimedia content the representative captures the attention of the doctor and is able to focus on the parts that interest him the most, answer all his questions and provide supplementary material and studies to prove his presentation.
Localisation & other Services
We provide full localization services for our partners e-Detailing needs including customization and translation. In more detail, we can:
- create and localize presentations (HTML5 or native)
- offer full localization of apps, CLM solutions and systems
- design interactive concepts and mock-ups
- create fully interactive and engaging presentations
- provide support and consulting